Let us help you reach your full potential

All Rights Reserved. Blue Meta ® 2021

We help your brand and business grow with...

EXPERT DESIGNERS

With over 15+ years of experience in packaging design, our team is well versed in the legal requirements for all packaging types.

EYE-CATCHING DESIGN

Designs that reflect your brand’s personality in a way that makes it pop against the competition.

Packaging that speaks differently. 

With 30+ years of branding and design experience, we combine strategy, creative, and metrics to craft brands & packaging that people want to be a part of.

FULL-SERVICE AGENCY SERVICES

Having great packaging and label design is only part of your marketing. We can support you from branding, packaging through to marketing execution to get your product to market.

SCALABLE, SUSTAINABLE PACKAGING DESIGN

Strategically looking at packaging costs, scalability, and consumer preference our design team makes sure your packaging grows with your company.

Our Creative Director

5.0

Aaron Armstrong

Aaron’s love for problem solving lead him into his career in creative. Having lead a boutique agency in his homeland of New Zealand, this Kiwi loves to find the right solution to help his clients communicate effectively, regardless if it’s a Fortune 500 company or a small business. As a self proclaimed beer snob, you’ll find him out discovering the latest brew.

We work side by side with our partners, using data to build exceptional brands and experiences.

A team you can trust.

CASE STUDY

Camp Beer Co

With British Columbia having over 170 craft breweries at the end of 2018, Camp Beer Co. approached Blue Meta to create a unique brand that would allow them to stand out from the crowd. This included building a strong brand strategy and artwork that could be applied to a variety of mediums as well as a website and promotional strategy, including digital.

Kevin Larsen

Camp Beer Company

"Blue Meta took our vision of CAMP Beer and translated our ideas into an identity that our customers can be proud of."

CASE STUDY

Meridian Meats

With an already established and loyal following of their traditional, in-house jerky line, Meridian Meats turned to Blue Meta to design packaging which would help them stand out on the crowded retail shelf. After in-depth market research, Blue Meta helped to identify an entirely new target consumer of focus and developed brand and promotional strategies which resulted in the creation of an entirely new brand entity and cohesive packaging design.

Curiosity is a state in which you want to learn more about something.

STRATEGIC THINKING

With research and an understanding of your market, our creativity has been proven to deliver market leading design and thinking.

MEETING THE HIGHEST STANDARDS

From country-specific nutrition panel design and labelling requirements, we have the depth of understanding, so you don’t have to worry.

UNDERSTANDING CONSUMER BEHAVIOR

We help identify what consumers want, but also where, when, why, and how they want it. This helps us create an authentic and differentiated offering.

PRODUCTION & COST CONSCIOUS DESIGNS

Our experience and understanding will save you money. Any labels or packaging we design takes into consideration your production costs to avoid future headaches.

CASE STUDY

Groundskeeper Willie

Attie & Will came to Blue Meta wanting a build a lifestyle brand in the heart of Australia's Sunshine Coast. Doing good is at the heart of the Groundskeeper Willie brand so it was important to design packaging that embodied these values. Every box is made from 100% recycled paper. 

Designing the box with a card slip in the front makes each box 100% reusable, making sure to keep unnecessary waste out of landfills. 

For the inside, compostable plant-based inner bags were sourced to hold the beans.

The design was kept minimal to negate the use of too many inks, adding to the brand’s core value of helping customers feel good!

We specialize in strategy, creative, digital and metrics for small to medium sized businesses.

STRATEGY

We go deep and learn about your industry and your business. We can’t make strategic recommendations without insight and justification. It is here that we draw the map for our journey together. 

CREATIVE

Creative is more than a logo or nice picture. Creative is a way of being and thinking. Curiosity drives ideas that are outside the box and executed to move culture and behaviour. It is what who are.

METRICS

Our goal is to make your business successful. We don’t look at vanity metrics, but business metrics. We want to make an impact where it counts. It is what we do.

DIGITAL

Is a medium for connecting with and influencing people. It is where and how we communicate.

CASE STUDY

Knockout Sustainable Packaging Solutions 

Knockout offers flexible packaging solutions that can be quickly tailored to suit all business needs, regardless of order size or complexity. They help businesses (re)think their product packaging, and support them in finding innovative, exciting, and environmentally sustainable solutions. Blue Meta was engaged to develop both brand and messaging ‘with impact’. Vibrant, unique colours and impactful messaging built upon Knockout’s desire to change packaging, one project at a time.

GET A QUOTE TODAY

YOU’LL BE GLAD YOU GOT A FREE AND COMPETITIVE QUOTE FOR YOUR 
PACKAGING PROJECT. 

We'll reach out to you within 24 hours to ask a few simple questions. Then you'll receive a professional packaging design quote.

GET A QUOTEGET A QUOTEGET A PACKAGING QUOTEGET A QUOTE

Attie O'Rourke

Groundskeeper Willie

"It's been such a pleasure working with Aaron on our brand and packaging. He was so in tune with our ideas it seemed like he had a 6th sense!"

HOW WE HELP

CAPABILITIES

OUR APPROACH

"I couldn’t be happier with the finished packaged product. The design is spot on – some very positive feedback from staff and customers. Gotta say, I’m proud!" 

Josh

Meridian Meats

Blue Meta has four packaging plans to suit your needs.

Packaging plans include:

  • Packaging design
  • Branding
  • Audience Targeting/Market Research
  • Strategy

Our team also has a full in house digital team allowing seamless execution of digital tactics and branding online and off.

Product Design Packages

One Package Design

We work closely with you, using your current brand guidelines or developing something new for you to have an impact in your market.

Packaging Tactical Plan

If you want to achieve maximum efficiency with your products, you need a plan. With research and understanding 
we create a comprehensive tactical plan for you.

Brand & Packaging

You're starting from scratch and need maximum impact. We work with you to develop not only a new brand but packaging that works with your new direction.

Customized Packaging Plan

We work with you through your needs and desires and create a plan just for your needs. Part strategy, part branding, part packaging. It's whatever you need, customized for you.

GET STARTEDGET STARTEDGET STARTEDGET A CUSTOM QUOTE
""