HiFive Chicken · Hospitality
About HiFive Chicken
HiFive Chicken is a fast-food chain specializing in offering a delicious menu of roasted and fried chicken. With a passion for using the freshest ingredients and a commitment to delivering quality food, the chain has quickly become a popular destination for those seeking a quick yet tasty and satisfying meal.
HiFive Chicken asked Blue Meta to help them rebrand so that they could better and more effectively showcase their delicious chicken products.
Blue Meta was tasked with developing a comprehensive brand strategy for HiFive Chicken. The objective was to create a brand that would increase recognition to help them stand out in the fast-food market. A more modern, impactful brand was needed to take their stores in a bold new direction.
Blue Meta's creative team delivered a modern and eye-catching design that seriously elevated HiFive Chicken in the market. Comprehensive brand guidelines showcased HiFive Chicken's commitment to quality food and their passion for using the freshest ingredients. The design was sleek, modern and eye-catching, effectively communicating the essence of the HiFive Chicken brand.